The Social-Engineer Podcast

Robert Cialdini (http://www.influenceatwork.com) is the Regents' Professor Emeritus of Psychology and Marketing at Arizona State University and was a visiting professor of marketing, business and psychology at Stanford University, as well as at the University of California at Santa Cruz. He has written a number of books and literally defined the studies on how we understand the principles of influence.

This month we get a chance to talk to Bob (He wouldn't let us call him Dr. Cialdini) about:

  • How he got started in his career path?
    Was he really about to enter pro baseball?
  • What does he think the difference between influence and manipulation is?
  • Can 5 words really change your message?
  • There is just soooo much more - you will love this one for sure!

 

Bob recommends these amazing books:

 

Enjoy!  What an amazing PODCAST!

Direct download: Social-EngineerPodcastEp086.mp3
Category:general -- posted at: 1:00am PDT